WIND VISION Introduces New Features in the Greek TV Market


WIND launches its own streaming pay-TV service

WIND Hellas recently launched WIND VISION, a streaming pay-TV service that offers subscribers a new way to watch TV and video content. WIND VISION brings together a wealth of on-demand streaming content, traditional TV channels and user generated video content in a state-of-the-art video solution that’s available on all screens, across multiple devices.

WIND VISION is the first platform in Greece to integrate Netflix, the world’s leading internet entertainment service, into its user interface, making it available directly through its homescreen. Future devices will include a dedicated Netflix button on the remote control to give Greek users fast access to Netflix’s original series, documentaries, stand-up specials, kids content and movies. And for a limited promotional period, WIND VISION subscribers will enjoy a free three- or six-month Netflix subscription.

At the forefront of cutting edge technology, WIND VISION is introducing a range of brand new, unique features to the Greek pay-TV market, including: homescreen that integrates all content choices, easy access through a single remote control, 4K resolution and HDR 10 technology, exclusive program guide featuring three different ways to navigate all content, multiscreen functionality that allows subscribers to take their entertainment virtually anywhere, on-demand viewership with new functionalities, possibility to use your smartphone as a remote control, and Bluetooth connectivity.

“After the 4G rollout and the introduction of WIND Fiber, the entry into the pay-TV market marks the next big step in the transformation of WIND. We are entering the market at a point in time when video technology has dramatically advanced, allowing us to provide our customers with a much more advanced experience compared to the traditional satellite TV that is predominant in Greece,” said Hermann Riedl, Chief Strategy and Digital Transformation Officer.

According to data provided by WIND Hellas, today more than 40% of video consumption in Greece is happening on demand, while more than 50% of video is watched on devices other than TV screens. Consumers want more than traditional pay-TV. They want access to any content, any time, on any device.

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